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Guide To Selling a House By Owner In Florida
Thinking about selling a house by owner in Florida?
Selling your own home is an attractive option. People choose sell a house in Florida without a realtor because it’s faster, you control the sale, and save thousands on realtor commissions.
Save thousands on realtors by selling your house by owner. Take control, make decisions, and sell quickly. Our “FSBO Checklist” helps you ask the important questions.
Who, what, when, and how? It’s up to you to decide!
Both approaches have their advantages and disadvantages.
But before ruling out hiring an agent, consider the situation. Selling a house without an agent in Florida may not always be the best choice.
Our helpful “FSBO Checklist” below guides you with essential questions to ask yourself (be honest!) before committing to the for sale by owner process.
Pros of Selling A House By Owner in Florida
Selling a home the “traditional way” (i.e. listing the house on the MLS with an agent) can be a headache.
Open houses, online photos, nosy neighbors, ugly signs on your front lawn, cleaning up for showings, six percent lost on commissions. This is nobody’s idea of fun.
Homeowners often opt to “sell a house myself in Florida” to avoid the frustrations of an MLS listing. Here are some of the biggest reasons that people choose to sell a house on their own!
Save Thousands On Agent Commissions
Homeowners often opt for the FSBO process to avoid paying realtor fees.
Are you looking to keep all the money from your house sale?
The main reason for choosing to sell “for sale by owner” is to steer clear of paying real estate agents. On average, sellers who hire an agent end up paying a commission of around 5 to 6%. In simpler terms, realtors take a significant portion of the sale proceeds before you receive any money.
Selling your home for $100k? Prepare to hand over $6k of that amount to the agents.
According to FindLaw saving on the realtor fees is the biggest reason to go the FSBO route:
Both options have advantages and disadvantages. Selling your home on your own has its perks. For instance, you can keep more of the sale proceeds since you won’t need to pay any commissions. This allows you to receive the full sale price without any additional fees.
Don’t Negotiate Down The Agent Fee!
Considering negotiating down the realtor commission? We advise against it. Instead of paying the standard six percent, some sellers make the error of requesting a lower percentage, like two or three percent. This can give agents the impression that they are not being adequately compensated at the market rate, which may lead to less motivation to go above and beyond. It’s important to be aware that you may be prioritized lower compared to other clients who pay the full commission. Remember, you often get what you pay for.
Control The Sale Process
Do you fit any of these situations?
- Sell on your time frame (fast or slow)
- Keep the sale private – no online listings
- Avoid open houses and showings
- Prefer to make the decisions
- Don’t pay realtor commission
- Pick the upgrades (if any) to make pre-sale
- Choose the closing date that works for you
- Set-up time for inspection on your schedule
If you want to have control over the home sale process, selling your house by owner is the right choice for you!
When you sell a house in Florida by owner, you have full control from start to finish.
On the other hand, when you hire an agent, they take charge of the process.
Agents typically won’t keep the sale private (since listing online or on the MLS is part of their role), and they handle tasks like organizing open houses, showings, and inspections based on everyone’s convenience. Agents also consider timing carefully. Selling quickly at a lower price means they earn less commission, but holding out for too long doesn’t work for them either (if their exclusive listing agreement expires, they receive no payment).
According to Gina Pogol over at The Mortgage Reports:
The other benefit is that you control the process. You decide if you want an open house. You decide how to advertise, if you want to have an open house, when to show your home to prospective buyers, and how you want to negotiate with them. If you like being in the driver’s seat, you may prefer to DIY your home sale.
Losing control, however, isn’t only a bad thing. You might just be too busy to handle the sale and handing it off to a third party makes sense.
“Sell For More” Myth
The National Association of Realtors often promotes the idea that hiring an agent leads to faster sales and higher proceeds. However, it’s important to recognize their bias as the National Association of Realtors primarily benefits from encouraging sellers to hire agents. Let’s take a closer look.
When it comes to the claim of “Realtors Sell Faster,” the National Association of Realtors lacks data on the timeline for sales that were “For Sale By Owner” and conducted off the market. The duration of such sales can vary widely, ranging from a few days to several years, depending on the owner’s choice.
Regarding the assertion that hiring a realtor leads to higher profits, it’s worth noting that selling with a real estate agent typically involves around 6% commission and ongoing holding costs. The National Association of Realtors doesn’t possess data on the “net” sale amounts for properties listed with a realtor or for off-market sales.
Your Sale Gets All The Attention!
Realtors have busy schedules with tasks like hosting open houses, managing online listings, and answering client calls. As a result, you might find yourself put on the backburner.
Listing agents have a lot on their plate. They handle multiple MLS listings in the area and juggle various clients. Their days are filled with marketing, receiving offers, interacting with potential buyers, attending showings, open houses, and inspections, along with managing paperwork.
Agents have a wide range of responsibilities, and their attention is divided between current clients, listings, marketing, meetings with clients, and paperwork.
As Intrinsic Homes explained:
The level of attention your home receives from your agent depends on their workload. It’s important to have an agent who will fully commit to every stage of the selling process. If your agent is too busy, you may face the frustration of unanswered calls, missed deadlines, and deals falling through.
Property owners are able to undivided attention to their own property.
Online Tools Available To Everyone
Agents historically were necessary – 25+ years ago.
In the past, hiring a realtor was essential for market information and advertising. Nowadays, you can access real estate data and find buyers online at no cost.
Before, only agents had access to connect with buyers, examine neighborhood information, and locate reliable local experts.
Thanks to technology and the internet, these services are now available to property owners. You no longer require someone to provide you with property or neighborhood data. While you may still choose the “traditional route” of hiring a realtor, it’s undeniable that it’s no longer necessary for a successful sale.
- Need a good inspector or appraiser? Hop on Yelp.
- Want the public exposure of the MLS? Flat-fee list for a few hundred.
- Find a local attorney or appraiser? Just Google your city name.
- Connect with a buyer for a cash offer? Our company is a cash buyer and will gladly make an offer. Click here to visit our “Get A Cash Offer Today!” page 💰 to find out what we can pay.
- Market with professional photos? Whip out your smart phone.
Cons of Selling Your Own House in Florida
Hiring a real estate agent – rather than opting for to “sell a house by myself” in Florida – does have certain advantages. Let’s dive into the reasons owners opt for the traditional approach.
Marketing Experience
Real estate agents may have local experience marketing properties. Although owners can pay more attention to marketing the sale, owners may be prefer to hand marketing responsibilities to a third-party.
Having an experienced and skilled real estate agent can greatly assist with an effective online marketing plan.
However, it’s crucial to consider the importance of experience and skill. Obtaining a real estate license can be done in just two weeks, but it doesn’t automatically make agents expert marketers, negotiators, transaction specialists, or neighborhood experts. These skills require years to develop.
To ensure that paying the agent’s commission is worthwhile, it’s essential that your realtor possesses the necessary skills. We’ve all come across listings with subpar online photos and typos.
Before signing a listing agreement, carefully examine the agent’s past listings. Look at the quality of the photos, the descriptions provided, the duration those houses remained on the market, and the final sale prices. If you’re not satisfied with what you find, you can still choose to work with the agent, but avoid signing an exclusive listing agreement that grants them a commission even if you find the buyer yourself.
Listing Agreement Options
If you’re selling your property with an agent, don’t rush into signing any listing agreement presented to you. You have the opportunity to negotiate various terms such as the total commission, length of the listing agreement, marketing exclusivity (whether only one agent can sell the property), and whether you can find your own buyer without paying a commission. You can also request to keep the sale private. It’s important to ensure that the process aligns with your goals for selling the house.
Here are some buzzwords to know if you’re negotiating a listing agreement:
- Exclusive Right to Sell Listing: This is the most common type of listing agreement where the listing agent has full control over the listing and is entitled to an agreed-upon sales commission. Only one broker will work on this property.
- Exclusive Agency Listing: Similar to an “Exclusive Right to Sell Listing,” but if you find a buyer on your own, the agent won’t receive a commission. However, the agent may not put in as much effort since there’s no guarantee of commission.
- Open Listing: This is the lowest level of commitment. Any agent from any brokerage who finds the buyer will receive the commission. You don’t have to pay a commission if you find the buyer. However, most agents may not be satisfied with this type of arrangement.
Time Available To Sell
Selling your home by owner can be time-consuming. If you have a busy schedule or family commitments, the selling process might take longer.
Selling a home in Florida without a realtor can require some effort.
You’ll need to find potential buyers, evaluate offers, arrange inspections or showings, negotiate or handle repairs in certain cases, and conduct online research on market values.
While saving on the six percent commission and having control over the process are great advantages, be prepared for some extra work on your part.
Do you have a demanding job or a busy family life with many responsibilities? If you don’t have much free time to spare, it might be more suitable for you to delegate the sale to someone else.
Should You Sell a Home On Your Own in Florida?
The 123SoldCash Team has bought homes in Florida from agents, as well as direct from owners. We’ve also sold our own properties on the open market with agents – but also off-market and “for sale by owner.”
Need to sell fast? House need repairs? Top dollar goal? Avoid listing hassles? Experience? Honestly ask yourself these questions!
Here is our handy “FSBO Check List”:
Do you need to sell fast?
Speed is the primary reason for an off-market sale. Listing your home on the MLS takes weeks between hiring a realtor and preparing for showing for time due to relocation, auction, property violation fines? A quick off-market sale can happen in days.
Are you seeking “top dollar”?
I aim to sell my property quickly and for cash, without the need for repairs. I prefer to avoid paying commissions and dealing with showings or open houses. However, I still expect to receive a high selling price.
It’s a common desire to sell a house quickly and for the highest possible amount. Sellers often hope for the convenience of a fast sale without having to pay a commission. However, it’s important to understand that expecting the same sale price without a realtor doesn’t align with how it actually works. If you aim to complete the sale within days instead of months, it’s typically necessary to set a competitive price.
Be honest – are you willing to sell for a notably smaller amount in exchange for an easier sale process? Here at 123SoldCash, we make cash offers and close fast when houses need work or you are looking for a cash closing. Click here to learn how our “3 Step Home Buying Process” works ⚙ to put cash in your pocket ASAP ➡️.
Want to avoid the process of “listing” the home for sale?
Any real estate experience?
How To Sell a House By Owner in Florida
Have you decided to avoid the “traditional way” (i.e. hiring a real estate agent)? Opting for selling your own house in Florida via the “for sale by owner” process?
If you’re opting to sell a house by owner in Florida, you might be wondering how to go about selling without a real estate agent. Here’s a quick step-by-step guide to get it done!
Step 1: Understand The Pros & Cons of FSBO Process
Before making a final decision, it’s important to understand the advantages and disadvantages of selling a house by owner (FSBO).
To kickstart a successful home sale, you should familiarize yourself with the pros and cons of both FSBO and the more traditional approaches.
The main advantages of FSBO include saving on realtor commissions, having control over the entire sale process, the option of maintaining privacy, and the ability to set your own timelines for accepting offers and closing the deal.
On the flip side, there are a few drawbacks. You’ll be responsible for finding a buyer on your own, there might be less public exposure for your property, and you’ll need to put in significant effort on your part.
Ultimately, whether the benefits outweigh the drawbacks depends on your personal circumstances and preferences.
Step 2: Set A Realistic Asking Price In Line With Your Goals
When it comes to setting the asking price for your property, it’s important to consider your goals and the condition of the property. If you set the price too high, it may not sell quickly or at all. On the other hand, if you set it too low, you might leave money on the table.
Selling real estate involves choosing an offer at a specific amount. While it would be great to sell for the highest possible price right away, it’s crucial to align your asking price with your goals and the current market.
Start by determining how quickly you want to sell. If you’re willing to wait months or even a year for the highest value, aim for the highest price your house can fetch. If you need to sell quickly, you’ll need to price it lower than other houses on the market and consider cash offers, which are usually slightly less than mortgage offers.
Assess the condition of your property and compare it to recently sold and active properties in your local area. If your house requires significant repairs or updates, pricing it below houses in better condition may be necessary. Conversely, if you’ve invested a lot in upgrades and improvements, you can even price it higher than houses in worse condition.
If you’re unsure about pricing, it might be worth hiring a professional appraiser. For a reasonable cost, an appraiser can visit your home, take pictures, conduct a formal evaluation by comparing your house to recent sales, and provide a detailed report with their findings.
Step 3: Decide: Fix-Up The House or Sell “AS-IS”
Are you considering making renovations to your house or selling it in its current condition?
If you’re unsure whether to renovate before selling, here’s something to think about:
Investing a significant amount of money and time in renovations can potentially result in a higher selling price (assuming the renovations add value and the contractors do a good job). However, keep in mind that house repairs can take months, so the sale may not happen right away.
On the other hand, you can choose to sell the house “as-is.” The advantage of this option is that you’ll avoid the frustration and expenses of renovations, and you can close the sale more quickly.
Step 4: Finding A Buyer
Find a buyer for your house by looking online, using a free public listing site, pay for a flat-fee listing.
Find Cash Buyer Online.
You can easily find a “cash buyer” for your house by using search engines like Google, Bing, and Yahoo. At 123SoldCash.com, we are quick cash buyers specifically operating in Florida.
However, it’s crucial to be cautious and thoroughly assess any “cash buyer” to ensure they have the necessary funds and expertise to purchase your property. Some buyers may make promises of a high sale price but end up selling your house to someone else without informing you. To verify their credibility, you can request work samples, review their social media feedback, search for video testimonials, and check their BBB (Better Business Bureau) Rating.
One of our Core Values here at 123SoldCash is “Performance As Promised”. Click here to read about each of our Core Values 🤝.
Listing on Free Online Websites.
You can list your “For Sale By Owner” (FSBO) properties for free on websites like Trulia, Craig’s List, and Backpage. The benefit of using popular websites for FSBO is that it gives you more exposure compared to dealing with just one buyer. However, there are some drawbacks to consider. Managing multiple showings can be time-consuming, and you might have to pay a 3% commission to a buyer’s agent. Additionally, you’ll need to evaluate the credibility of buyers who rely on complex mortgage financing. When negotiating on your own, you might feel hesitant to use strong tactics against experienced real estate professionals. This situation can be overwhelming and lead to longer selling times and lower profits.
Flat-Fee Listing.
A “flat-fee listing” is an arrangement where a realtor charges a fixed fee instead of a commission based on a percentage. With this option, they list your property on the MLS (Multiple Listing Service). The fee usually amounts to a few hundred dollars. After that, the realtor steps back, and it’s up to the seller to handle everything related to the MLS sale, including showings, negotiations, and closing. Flat-fee listing works best for sellers who have the time to organize showings and possess some real estate knowledge. It offers greater exposure compared to listing on free online platforms.
Wrapping It Up!
Selling a house on your own in Florida can be an effective method for quick sales, maintaining control, and avoiding realtor commissions. However, it’s important to consider the downsides. Without a realtor, you’ll need to handle all the work yourself, which can be challenging if you have a busy schedule or family commitments. The decision to pursue the “For Sale By Owner” route in Florida should be based on individual circumstances and needs.
“I cannot say enough about Chris and the team. Look no further! They got everything lined up smoothly and quickly from the beginning to the end. Took them just a few days to get us the cash for the house. I will definitely recommend to call Chris. God blessed you and your family.”
~ Daniel Jackson Fort Lauderdale, FL 
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You could have a check in hand in as little as two weeks.
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